Jordan Source Hosts “Gateway to MENA” in Toronto with Canadian Chamber of Commerce

June 12, 2024 Jordan Source Hosts “Gateway to MENA” in Toronto with Canadian Chamber of Commerce

- "Gateway to MENA" event co-hosted by Jordan Source and the Canadian Chamber of Commerce aimed to foster collaboration between both countries’ ICT sectors

- The Jordanian Ministry of Digital Economy and Entrepreneurship, through their program Jordan Source, led a delegation of ICT leaders and entrepreneurs.

- Event featured presentations, discussions, and panels highlighting Jordan as an ICT hub and ongoing partnerships between Canada and Jordan.

(Toronto, Canada – June XX, 2024): The Jordanian Ministry of Digital Economy and Entrepreneurship (MoDEE), led by their program Jordan Source, hosted “Gateway to MENA” in collaboration with the Canadian Chamber of Commerce. Taking place on June 19, the joint event kicked off at Hotel X in Toronto, welcoming over 120 influential speakers and business participants, representing a wide range of local, regional, and international ICT companies operating in the Kingdom and Canada.

The event commenced with opening remarks by the Jordanian Ambassador in Canada, Sabah Al Rafie, followed by a presentation from the Jordan Source team highlighting the Kingdom's competitive advantages and ICT investment incentives. The microphone was then handed to CEO of int@j, Nidal Bitar, to showcase Jordan as a hub for IT and business process outsourcing.

A dynamic group discussion took center stage that featured project leaders from the Youth, Technology and Jobs (YTJ) initiative. Moderated by PropTech Entrepreneur Mustafa Mustafa, representatives from MoDEE delved into the programs that cultivate a skilled digital workforce and expand market opportunities. Following the discussion, prominent industry figures gathered for a panel moderated by Blackberry’s Director of Global Strategic Partnerships, Maaz Yasin. The panel focused on Canadian businesses and their experiences outsourcing in Jordan. Member of Parliament and Chair of the Canada-Jordan Inter-parliamentary Friendship Group, Ziad Aboultaif concluded the program with closing remarks, opening the floor for attendees to connect and forge new partnerships.

Headed by the Jordan Source team, the delegation reflects a diverse spectrum of expertise in the ICT sector. These brightest minds include representatives from 99brightminds, Enjez, Ideal Innovation House, Mawdoo3, Jordan Ahli Bank, Progressive Generation, Safeer, SIS, True Markets, and int@j. Collectively, these companies showcase Jordan's prowess in technology, innovation, and entrepreneurship, aiming to foster partnerships with Canada’s businesses.

Jordan’s ICT sector is rapidly growing, offering unrivalled potential for ITO and BPO. With USD 73 million in investments, the foreign market ICT revenue growth rate stands at an impressive 83%. Over the past three years, employment within the sector has soared to 115%. The Kingdom's attractive zero-tax incentives on custom duties, export income tax, and sales tax on ICT services have propelled it to become a highly sought-after outsourcing hub.

This event crowns a three-day visit by the Jordanian delegation, during which representatives of Jordan Source of MoDEE aimed to enhance their presence in Canada and showcase the Kingdom’s ICT infrastructure and incentives to potential investors.